When the first man in Eden, or the floor, covered his body with leaves, or later with an animal skin, the fashion industry was founded at this time. Although not familiar with the style and clothing of that time, ancient civilizations, some images stored in the power of rock with cave paintings and sculptures from rocks.
Pottery Harappan age of the oldest interesting spectacle headgear that can be compared to any modern haircuta serious look. The Dancing Girl of Mohenjo Daro arm bracelets, not behind any model of all ages. Although no one can deny the charm and fascination of Cleopatra, a woman with great political skills and a long nose, who designed many styles of fashion jewelry to clothing the great Egyptian empire of scissors.
But fashion is not just for women associated forever! In the old days of Cleopatra, scissors always wore clothes that real expensive, style, attractive and have beenSpecial. At the same time Egyptian soil, the Pharaohs were never behind. The great biblical character of Moses, when Prince hit like an Egyptian, was always portrayed in a story, and then in the film, a charismatic look.
While in the western world, the Greeks and Romans, not only high standards in art, architecture and trademarks Warfare, but their unique and complex concepts of a divine and perfect human body, particularly men, said the uniforms and attractiveCourt bears.
The supernatural character of the greek famous Egyptian and Indian mythologies have to offer an extraordinary selection of clothes, get in shape for painting and sculpture.
These old models are still the main sources of inspiration for designers of contemporary fashion and the origins of the developed form of cultural tendencies prevailed over the continents from Australia to America and from Asia to Africa.
The cultural influences are stronger when we considereconomic aspect of the fashion industry. business market today, where you need fresh ideas and new products every day can. Although in this global age is very much on acculturation. But even then there are many cultural aspects that may instigate or hinder certain trends. A colorful bikini fashion market is a big element in Western cultures or secular, and modern, but it is almost taboo in some areas and rigid principles. On the contrary, is a popular film in developing basic, buthas no market in the modern secular world. However, many fashion items could the status of cross-cultural ambitions. Especially in the decorations, there is not much difference in the world with the exception of the small variety in form, material and style. Earrings, bracelets, pendants, bracelets and rings are always and everywhere, so many years with the large format market in all societies and cultures.
At the individual level, fashion is not just a name or a simpleAttitude, or even an overwhelming desire. Fashion is a multifaceted dogma that a person can affect in various ways.
"As a process that is fashion] [by some complex mixture of inspiration, imitation, and sustainable institutionalization, which seem necessary, though the nature and degree of fusion, as can be seen from the history of fashion, all different. " (Fred Davis. Fashion, culture and identity. P. 123)
Therefore, the inclusion of differentFashion, in which a single force at the same time, it also institutionalized for many reasons. This institutionalization is not only a scientific level but also on their ability to manage a single company, or even the whole world has created a huge market for investors.
This feature has become fashionable in recent decades, an area with the possibility of small mass that can be marketed all around the world. And 'attracted many magnates and groupsThe fashion industry to invest, or some of its products, as products of fashion label. This idea, first the brand of clothing, but soon after, included cover any use in everyday life. Earrings, pendants, watches, sunglasses, shoes, wallets, perfumes, hair at all was produced and marketed, exported and imported on a massive scale that really impact the economy of each country. In addition to the individual form, bathroomAccessories, kitchen, bedroom and bathroom furniture, landscaped gardens and lawns, furniture, cars, electronics, or even the language has accents, all under the broad concept of fashion. The products individually and collectively have helped and polished fashion brands across continents. So, inevitably, has the vitality of the fashion market.
Despite the quality, comfort and duration of the exclusivity of a product and its noble aspect of the reasons that produce the volume to be for a productmarketed. And 'market policy, almost all companies of fashion is about these functions.
At the same time, the marketing and availability of various products of the sense of customer selection and exposure with a comparative purchasing power have evolved. Fashion is not always aware of the brand, it refers to the point. At one point, then the need for a certain element of strength to our portfolio brands and choose something less popular. This is a challenge, all the famous brandsto cope. Ian Griffiths and Nicholas White, worked in their work: The Fashion Business Theory, Practice, Image, commented items in the basket as:
"My shopping cart object is still part of our lives, but market saturation has its toll and the replacement will be made by commodities continue to decline. In addition to changing customer profile, and with constant exposure, more essays, smarter, more confidence in mixing products and thus probably lessBrand loyal. "
Customer satisfaction is very important in fashion, this is required by customers reached for a product to come from advertising or through him, the one that works. The first makes the creative department to design and test new ideas and forms, while the second, the production of quality controlled with compulsive rules ordered.
Modern Day Fashion is fast, short duration, the more entrepreneurial culture in their structure andpsychological than ever. Through improved and rapid communication and information sources, international markets or external to the company of fashion open to do business, several multinationals Canon products in all continents with complex network and marketing activities found under the appropriate social and cultural requirements of a particular country. Especially when it comes to fashion and cosmetics, more contemporary trendscross-cultural viewers based on their various channels of fashion. This is much faster as a source of media. Thus, the skills and concepts and the geographical and ideological boundaries of different parts of the world, regardless of ethnic rigidity and conventionality. This is one reason that fashion has adopted as a reflection of progress in some developing countries. Fred Divis clothing described as a visual metaphor in its composition, style, fashion, culture andIdentity:
"As a visual metaphor is that the dress attire (perhaps it should be between the two) is able to communicate many things to tell something more subtle, as the bearer of perception ..."
This is what has made a fashion company Customer Service Manager at the same time, when they thought to be profitable. Here you will find friendly policies these companies to their employees, suppliers and customers. Together with advertisingCampaigns, Fashion Weeks, with new designs and colors, also serve to promote new concepts. This Weeks Fashion show not only a series of new products, but also serve to visually communicate with the public. Clothing and accessories to make catwalk models to wear, are lively and interesting than simply display on mannequins. Normally, a series of autumn, spring, summer and winter collection, Fashion Weeks increase market demand and to promote its affiliates e.fashion shows have become cultural events to be supported by the industry happy.
In today's fashion house, is a fundamental and longstanding commitment to ethical trade based on the belief that companies can be as productive and responsible. So, think fashion companies, which is to build significant long-term relationships with staff, suppliers and communities of good business practice, and what they expect customer favorite brands'. Thisis and always has been, the basic principle of different brands such as corporate social responsibility.
Fashion is not just a phenomenon for the luxurious life, but this concept is concerned with humanity as well. real sense of fashion, is to calm the life and enable humanity to their respective lifestyles. Therefore, the modern fashion companies are aware of helping people with special needs special society. This has caused fashion to respond tospecial people.
Therefore, the market and its requirements vary from municipality to municipality. For example, the range can lead to different store in a business in London, against a variety of Singapore or China. Undoubtedly, the modern world, "East meets West", but climate, culture, sociology and psychological needs can be fashion designers and companies to force a large screen for differences of consumers worldwide. But there are some elements that are evergreen. Jeans and Bags areSuch goods are always in demand and require the latest styles and comfort at the same time.
Modern Day Fashion is global, making man, culture and society. At one end of collective psychology and trends of a society is stressed, and eventually others will take care of it to individual customer requirements. trends in healthy living, balanced and busy lifestyles are what makes modern society fashion too deeply into the eye. It is no longer a question of good looks and attractive realFashion and accessories combine comfort and fashion. Fashion companies have somehow Institute, the organization of behavior, psychology and health and innovative thinking. The concept of being relaxed and makes the other through the use of beautiful, comfortable, stylish clothing and engaging in relaxing colors and energy, the modern agenda.
"Obstacles to the recognition that they] [elements between giving further impetus to the process of recognitionand increase our pleasure to be overcome by a number of difficulties. "
(Carl Thurston. The structure of Art.p 39)
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